wemakedotcoms

Hand drawing animation

Based on designs by Laurent, I created these flash banner ads. I added the animated hand that draws content on screen. Although not an original idea, I thought it would work well with the hand drawn design. This was good old keyframe flash animation… All the effects (shadows, blurs, etc…) are using internal flash filters to deliver files below the 25kb allowed.

S&D were so happy with the banners that they asked us to produce a version for the homepage of the site. That one also uses local connect to allow the body and header flash movies to communicate and play in synch.

These ad banners ran for about a month on Forbes.com.

Banner 120×600

Banner 336×280

Banner 728×90

Close up of the navigation bar

As requests for flash based presentation grew at STC, I developed a simple platform to quickly create and manage them. Each presentation uses a simple XML data structure to update the presentation’s config, sections and slides. The slides could be of 3 types: static, animated or stepped. Stepped would allow to use the main navigation to control the timeline in a loaded SWF file. This presentation system was used with several clients for standalone presentations or web delivery. We even used it to power STC’s new biz presentations.

Below are some screenshots of the customized presentations.